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MARKETING & PUBLIC RELATIONS CONTESTS
UPDATED 3/15/2011
The Contests of the Marketing and Public Relations Committee are designed to reward squadron innovative programs of community outreach. The committee is looking for exemplary Power Points, DVD productions, radio public service announcements, and scrapbooks that document the message of Power Squadron programs. Many squadrons Have created such material and this is the venue for achieving national recognition.
The items in the scrapbook receiving primary consideration will be material illustrating the various public relation programs produced by the squadron. It serves as a record of achievements as well as a examples to others. The award recognizes excellence of an outstanding and diversified public relations program as documented in the book.
1) Each scrapbook will measure no larger than 16 inches high or 18 inches wide and contain no more than fifty pages. Both sides may be used
2) Entries should contain only graphic exhibits such as press clippings, posters, leaflets, art work and photos with explanations. Recommended topics include: pictures or notices of Vessel Inspection, Public Boating Education, boat shows, social service, youth involvement, community parades or events and Safe Boating Week.
3. Entries should contain No slides, tape recordings, transcriptions, film clips, video tape recordings or any other material which would require the use of electronic/mechanical equipment by committee judges.
4) Included material must be items between 1 January and 30 December of the target year.
5) Each entry must carry the name of the submitting Squadron on the front outside cover or on the first page (cover page) of the book.
Districts may submit their top two selections by 1 August to The Charles F. Chapman Scrapbook Award Coordinator:
P/C Kristi Ann Cascadden, S
933 E. Olive Ave.
Burbank, CA 91501-1427
(H) 818- 846-0577
E-mail: kistir@hotmail.com
The award is named for the founder of USPS and recognizes excellence in creating videos in CD or DVD formats. The content must be designed for presentations, broadcasts, or Public Service Announcements (PSAs) promoting the organization’s programs and must have been presented to an audience or transmitted at least one time to the general public via cable or network television.
Districts may submit their top two selections by 1 August to The Roger Upton Award Coordinator:
Stf/C Ken Henry, SN
12451 Correnti St.
Pacoima, CA 91331-2118
(H) 818-899-2267
E-mail: k.henry8@verizon.net
This award is named after a member who was both a USPS National Executive Officer and Educational Officer. It recognizes excellence in computer generated Power Point presentations. It provides an incentive for squadrons to create and conduct local public relations programs about themselves and their contributions to the community. These are often used in presentations to the Lion’s Club, Rotary, YMCA, Yacht Clubs and other civic groups.
Each entry should have been presented at least once to the general public.
Districts may submit their top two selections by 1 August to
the Carl C. Mahnken Commander's Cup Award
Coordinator:
P/C Karen Madding Moore, S
7018 Hawaii Kai Dr #302
Honolulu, HI 96825
(808) 499-5944
moore808@hawaii.rr.com
The
Public Service Announcement Award
This award recognizes excellence in the production of radio public service announcements promoting USPS programs. This award is given to the best PSA created by USPS members. The PSA should contain information for local and national contacts. Districts may submit their top two selections by 1 August to the Public Service Announcement Award Coordinators:
P/C Joe and Patricia David
50 Tyndale St. Staten Island NY 10312
(H) 718- 317-9523
E-mail: jdvideolab@aol.com
THE NATIONAL SHIP’S BELL AWARD
Everywhere
in the country there are extraordinary people or groups that provide
impressive support for the marketing and public relations programs of
the United States Power Squadrons. Any squadron, district or national
officer may nominate a person, group or organization, in or outside the
organization for this honor. The nominee must have made a
substantial contribution in some form with a broad impact to the
promotion of the USPS efforts to provide safe boating education.
The application is a written petition with substantial documentation
of the nominee’s works. It is submitted to the Chair of the National
M/PR Committee who forwards outstanding applications for consideration
by the National Executive Officer and the Chief Commander. The
recipients to date have been:
Lt William Hempel, P, Peace River D/22 Boating Safety Feature Writer
The Goodyear Corporation - Airship Division
The Sun Newspaper Corp of Southwest Florida
Lt Robert Scully, P, Vero Beach D/8 PRO Innovative Electronic Publicity
2009- Lake Charles Sail & Power Squadron, D/21
2010 -
R/C Greg Scotten, SN
3508 Roseau Dr.
Punta Gorda, FL 33950-8145
(H) 941-833-0752
E-mail: gscotten@comcast.net
SQUADRON
- DISTRICT CIVIC SERVICE AWARD
(Look under the
Membership Committee web
page. Its purpose is
to document the squadron’s education and community service
activities.)
Report duration: January 1 to December 31 including estimated
achievements.
Deadline to District Commanders:
October 15 and forwarded to National by
November 1.
Guidelines For All Marketing & PR Contests
Review entry form for contest specific information.
Each squadron participating in M/PR Committee contests may submit any number of scrapbooks, DVDs, or PowerPoint for competition.
First place winners from each district will advance to the national level. Districts may submit a second entry if outstanding. Entries will be judged according to guidelines established. Winners will be awarded 1st, 2nd, and 3rd place awards at the National Fall Governing Board.
Judging:
District Judging Committee: Five judges, including the Public Relations
Officer, make up the committee. Judges may not judge the entry of their
squadron.
National Judging Committees: Five judges, including the competition
chairman, make up the committee.
All selections are subject to the approval of the MPRCom.
Note:
If only one entry is received by the squadron or district, this entry
will be judged to make sure the entry meets the contest qualifications.
ALL MATERIALS CONTAINED IN THE ENTRY MUST HAVE BEEN PRODUCED AND/OR PUBLISHED DURING THE CALENDAR YEAR PRECEDING THE SUBMISSION (1 JANUARY - 31 DECEMBER).
Use:
The Committee reserves the right to use entries in other USPS
promotional or marketing projects.
Entry Deadlines:
District will set their submission deadlines but no later than 1 July.
District submissions to MPRCom shall be posted no later than 1 August
Contest forms can be obtained from the USPS web site at: www.USPS.org