[Psml] Retention -- IT'S NOT TOO LATE FOR 2008
Susan Darcy
susan at darcy-systems.com
Thu Apr 17 23:03:27 EDT 2008
THEME: It's not too Late for 2008
PLAN: Kick off your Squadron Renewal Campaign now!
EVENTS and DATES:
Late April 2008 -- Celebrate Membership Renewal Day - Have a party to
celebrate the renewals of the majority of your membership
Suggestions:
* Extend invitations to last year's late renewals.
* Have the event in the afternoon - offer transportation if needed.
* Have someone setup a computer for members to renew on line using
their credit card (HQAB only).
5 May 2008 - Have each member of the Bridge and ExComm call 3 members who
have not yet renewed (Check the online report or with the Squadron Treasurer
for the names).
Suggestions:
* Include a reminder in the squadron newsletter
* Send an email reminder with a link to http://www.usps.org/dues
(HQAB) for credit card payments.
10 June 2008 - Call the few non-renewals to check if they are really
non-renewals and ask the reasons why.
1 July 2008 - Have a Renewal Celebration Party - invite EVERYONE (including
any non-renewals) - encourage EVERYONE to attend. You just may get back
those non-renewals.
Note: Celebration Parties not fitting into your Squadron meeting schedule?
Just make the theme of your monthly Squadron meetings, Renewal.
"Boating is fun we'll show you how!"
Stf/C Susan L. Darcy, JN
Membership Committee - Retention Team
With the assistance of V/C John T. Alter, SN and R/C Roberta L. Dougherty,
AP
susan at darcy-systems.com
http://www.usps.org/national/membership
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